Digital Marketing Strategist Job at CRISTA Ministries, Shoreline, WA

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  • CRISTA Ministries
  • Shoreline, WA

Job Description

Description

Position at CRISTA Resources

Location: Shoreline, WA

Employment Status: Full Time

Compensation: $80,000 - $87,000, DOE

Benefit Highlights: Health Insurance, Retirement Plans w/CRISTA match, Family Care, Paid Holidays, PTO, Tuition Discount at King’s Schools.

 

COMPANY OVERVIEW

CRISTA Ministries (“CRISTA”) is a Christian church community that exists to exercise and express its Christianbeliefs.At the core of our Christian church community is the belief that as Christians, we are part of the priesthood of all believers, set forth in I Peter 2. WebelievethispriesthoodcallingrestsuponallChristiansandisa foundational,spiritualpracticeof ourCRISTAcommunity.Thispriesthoodcallingevokeswithinustheresponsetoviewourworkasour ministry. Webelievethatallrepresentativesofourcommunity are ministers of the gospel andplayequallyimportantrolesinexercising, expressing and teaching our beliefs (I Corinthians 12: 17-23).

 

CRISTA exists to make known the love of Jesus Christ through demonstrated works of service and ministry. We use every method available so that the people of the world may hear the Gospel, accept Christ as their Savior, and grow in their faith. We are a united family of Biblical Ministries inspired by a shared vision to serve and impact the young through the elderly, all cultures and backgrounds, in our own backyard and around the world through excellence in our service and operations. By leading a healthy and sustainable organization, CRISTA empowers its ministries to serve the needs of the world and share the Gospel, making disciples. Our commitment is to glorify, honor and obey the Lord in all we do through a workforce of ministers: our staff and volunteers who are called, committed, and faithful Christians.

 

CRISTA leads five distinct ministries in alignment with our calling to draw people into a transforming relationship with Christ. From World Concern’s relief and development efforts around the globe; from CRISTA Media’s stations that broadcast uplifting messages and music through your radio dials to the fireside songs that bring joy to campers year-round at CRISTA Camps; from the young minds equipped with knowledge at King’s Schools to the seniors receiving exceptional care at CRISTA Senior Living. Whether traversing the globe or right in our backyard, the CRISTA family of ministries is empowered to meet the needs of those we serve with the Gospel of Jesus Christ. 

 

CRISTA MINISTRIES MISSION AND VISION STATEMENTS

  • Mission Statement: To fearlessly declare the Gospel, with Biblical truth and love, leading generations to follow Jesus.
  • Vision Statement: Until All Know Jesus.

CRISTA MINISTRIES CORE VALUES

  • Christ-Centered: We approach our work by faith, prayerfully believing God will do the miraculous.
  • Servanthood: We serve our world by meeting needs practically and spiritually.
  • Uncompromising Integrity: We are honest, transparent, and trustworthy – reflecting Jesus in all we do.
  • Holy Stewardship: We honor and maximize the potential of the resources, assets, and people God has entrusted to us.
  • Excellence: We serve with excellence knowing that we represent God in our work, words, and actions. 
  • Unified Team: We are One CRISTA, united in the vision to transform lives with the Gospel of Jesus Christ.

POSTION SUMMARY

The Digital Marketing Strategist is responsible for executing the digital fundraising and marketing strategies for World Concern. Works alongside the World Concern marketing team to develop and support strong digital marketing content and strategy, including digital advertising, social media (paid and organic), email marketing (content and execution) Google AdWords, and other digital campaigns to maximize visibility, conversions, and donor acquisition to meet and exceed strategic marketing goals for World Concern.

 

ESSENTIAL FUNCTIONS

(General overview and may not include all details of responsibilities)

  • Increase brand awareness and boost the online presence of World Concern’s ministry through consistent, compelling digital content and marketing strategies.
  • Collaborate with WC marketing team members and leadership to develop digital content strategies.
  • Oversee the strategy and execution of paid and organic digital marketing campaigns including social media, email, and PPC for World Concern, collaborating with outside consultants and agencies where those relationships exist.
  • Systematically test and evaluate campaign effectiveness, regularly report to WC marketing leadership on performance, and modify based on results.
  • Support the digital elements of current multichannel donor campaigns, including web/donation page content for monthly direct mail appeals and newsletters, radio fundraising campaigns, and email newsletter campaigns. Maximize effectiveness with a unified message, using the best digital channels and strategies to achieve results.
  • Ensure all campaigns involve an email strategy and work with content strategists to create or oversee creation of copy, design, delivery, and reporting.
  • Manage digital asset management system (Pics.io), ensuring World Concern’s digital assets are cataloged, tagged, organized, and archived to enable teams across the ministry to utilize stories, images, and video content for ministry promotion and growth.
  • Work with Director of Web Design and Development to maintain, update, and revise content on World Concern’s websites to maximize visibility, engagement, and conversions.
  • Perform other related duties as assigned.
  • Work collaboratively with supervisor, coworkers, and customers.

Conduct that reflects well on CRISTA Ministries and aligns with its mission, vision, Statement of Faith and Christian Community Representative Commitment (CCC).

 

ESSENTIAL QUALIFICATIONS

CHRIST CENTERED

  • Belief that Jesus Christ is Lord and Savior.
  • Is a committed Christian who is dedicated to continued spiritual growth and development as evidenced through a growing personal walk with God (e.g. daily spiritual rhythms of prayer, fellowship, Bible study, etc.).
  • Prayerfully seeks God’s will in their own lives and in their ministry at CRISTA.
  • Engages our ministry including staff and colleagues through prayer, participation in spiritual practices, leading devotionals and other spiritual practices.
  • Affirms, aligns with and supports CRISTA’s Statement of Faith and Christian Community Representative Statement (CCC).
  • Conducts themselves in a manner which reflects well on CRISTA Ministries and aligns with its mission, vision, Statement of Faith and Christian Community Representative Commitment (CCC).
  • Demonstrates the values of a CRISTA leader.

EDUCATION

  • Bachelor’s degree in marketing or related field from an accredited college or university recognized by the United States Department of Education or equivalent. Relevant work experience may be substituted for education on a year-for-year basis.

EXPERIENCE

  • Three years of demonstrated experience in digital marketing, fundraising, or related skills.
  • One year of experience using Google Analytics.
  • Three years of experience with email marketing.
  • Expertise in leveraging social media for gaining visibility.
  • Experience in nonprofit fundraising or marketing a plus.

SOFTWARE / EQUIPMENT KNOWLEDGE

  • MS Office software suite, as well as working knowledge of Adobe Creative Suite (Photoshop, InDesign) and/or other design software.
  • HubSpot or similar email software.
  • Able to learn web editing software and Salesforce (donor database).

OTHER CONSIDERATIONS

  • Desire to make a difference in the world and work in a Christian environment.
  • Able to handle multiple, concurrent projects.
  • Excellent communication skills and a clear understanding of what superior customer service entails.
  • A creative and strategic thinker that brings new ideas to the table.
  • Able to make thoughtful decisions.
  • Enjoy working in a fast-paced, deadline driven environment.
  • Able to work collaboratively with supervisor, coworkers and customers.

PREFERRED QUALIFICATIONS

EDUCATION

  • Bachelor’s degree in Marketing, Communication or related field from an accredited college or university recognized by the United States Department of Education or equivalent.

EXPERIENCE

  • Three years of experience in fundraising, advertising or marketing agency experience.
  • Familiarity with nonprofit fundraising, donor acquisition, and campaign optimization.

OTHER CONSIDERATIONS

  • An eye for digital content that produces results

STATEMENT OF NONDISCRIMINTATION

CRISTA is a Christian, religious organization that lives out its faith-based mission through five ministries: CRISTA Camps, CRISTA Media, CRISTA Senior Living, King’s Schools, and World Concern.  As permitted by Title VII of the Civil Rights Act of 1964, CRISTA reserves the right to prefer employees of a particular religion and to require its employees to hold certain religious beliefs, engage in certain religious observances, and engage in or refrain from engaging in certain behavior, based on CRISTA’s religious beliefs. CRISTA’s employees must agree with and support without reservation CRISTA’s Statement of Faith and must conduct themselves in accordance with the religious beliefs and practices that flow from that Statement of Faith and CRISTA’s Christian Community Policy.

 

Among those employees and employment applicants who agree with and support without reservation and abide by the Statement of Faith and CRISTA’s Christian Community Policy, CRISTA does not unlawfully discriminate on the basis of race, color, national origin, age, sex, disability, genetic information, or any other protected characteristic. Based on its religious beliefs, CRISTA values and respects the dignity of all persons and appreciates the diversity of God’s creation.

Job Tags

Full time, Work experience placement,

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