Shape the brand, define our narrative, and guide our global market expansion. Trusted by the world's leading platforms - Uber, Uber Eats, Amazon, Bolt, Ola, FreeNow - and pioneering the future of autonomous vehicle insurance, INSHUR is redefining the future of mobility. We are looking for a Director of Marketing to join us at INSHUR! We're headquartered in New York City, with additional offices in Westlake, CA, Dallas, TX, the UK, and the Netherlands. Our company embraces a hybrid working model, giving you the flexibility to flourish in both collaborative office settings and the comfort of your own home. For this role, youll have the opportunity to work remotely while also connecting with colleagues at our New York office at least two days a week —fostering a supportive, inclusive, and growth-oriented environment. You'll be working on multiple brands as we re-invent the industry in exciting markets across territories including the UK, US, and the Netherlands. Supported by (and reporting to) the CEO, you'll be joining a collaborative team of 250 people, where your focus will be developing a world-class brand and marketing engine that supports INSHUR's growth and establishes us as the definitive insurtech brand. What you'll do Develop and coordinate a global marketing strategy across the US and Europe, guiding major initiatives and setting the vision for all efforts Create a scalable demand generation engine, designing and implementing multi-channel acquisition strategies with focus on the US market Guide brand and narrative development, collaborating with external brand and PR agencies to define INSHUR's market identity Partner with Product and Sales teams to design and deliver regional go-to-market strategies Develop and mentor a dedicated marketing team, nurturing talent and supporting the growth of marketing professionals Support data-informed decision making, leveraging analytics and ROI metrics to enhance performance across all marketing channels Ensure marketing compliance, embedding regulatory standards into strategies and campaigns We'd love to hear from you if you have ...these essentials to flourish in the role: Proven Marketing Leadership: Demonstrated success in senior roles at insurtech, fintech, or spin-out insurtech brands from traditional insurance carriers is ideal, though we'll also consider candidates from high-growth SaaS companies “T Shaped” Marketing Expertise: Comprehensive understanding of major marketing domains with deep expertise in performance marketing Strategic & Hands-On: Ability to develop strategy while being comfortable with hands-on execution Data-Informed: Excellent grasp of marketing analytics and attribution, using insights to enhance performance Product Marketing Expertise: Proven track record of launching and nurturing new technology products Brand & Narrative Leadership: Experienced at defining brand positioning and creating compelling market stories Regulatory Understanding: Familiarity with regulated environments, ensuring campaigns remain compliant while creating impact ...these additional skills that could set you apart Extra consideration for candidates with a background in Insurtech or On-Demand Economy What to expect from the process Screen & Intro: 45-minute video call with the Head of Talent Acquisition to discuss the role and your experience. First Interview: 60-minute video call with an Exec & Chief of Staff to assess marketing knowledge or the top of the T of the “T shaped marketer” Case Study: A brief take-home task followed by a 45-60 minute in-person interview with our Chief Executive, Chief Financial Officer and Marketer. Final Stage: 60-minute video call with the our Chief Executive & People Director We encourage you to ask questions about the role and the company throughout the hiring process. We believe that this is as much an opportunity for you to interview us as it is for us to interview you. What we offer Our budget for this role is $180,000–$245,000 , with flexibility for the right candidate . Final offers will reflect experience and location. We offer all our employees stock options. We\'ve also built a benefits package that invests in our people’s long-term personal and professional growth and wellbeing. Here’s a sample of what this includes: 25 days of holiday (+5 days after 5 years), 5 sick days and 8 federal holidays Medical, dental and vision health insurance plans Life insurance, short-term, and long-term disability benefits 13 weeks fully paid parental leave for all new parents, regardless of your gender 401(k) with 4% company match Commuter Benefits Flexible working hours to fit your lifestyle
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