The Consumer Insights function at Gap Inc. is critical in driving customer centricity and ensuring the success and relevance of our businesses. Through rigorous analyses, creative thinking, and deep partnership with the business, we develop a customer-focused strategic direction for our company. Insights are used across our portfolio of brands, and in various functions, such as product development and customer service.
This role will serve as the Athleta brand-embedded Consumer Insights leader. As a Senior Manager on the Athleta Consumer Insights team, you are responsible for developing and owning the brand learning agenda and research roadmap which you and your team will execute against. You independently lead research planning and execution and deliver data-based insights that clearly drive action. You have an excellent understanding of standard research methodologies and are a trusted thought partner by your stakeholders, sought after for your point of view given your expertise in research. You are comfortable with ambiguous questions and creating a business-oriented research plan to answer them. You are an excellent presenter and are comfortable presenting in front of senior leadership. You are also an experienced people leader and know how to coach your team to help them grow in their career.
Research/Business Management
Research Project Planning and Execution
Scoping
Research Execution:
Vendors: Experience working with and managing third party vendors end-to-end on projects
Relationship Building
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